Cat Flap Fever designs premium cat doors and accessories for pet owners who value both convenience and quality. While their product quality was top-tier, their advertising approach needed fine-tuning to attract the right buyers and convert efficiently.
Cat Flap Fever’s campaigns lacked targeting precision, leading to high CPAs and limited scalability. Our mission: attract high-intent buyers, lower acquisition costs, and increase conversions without overspending.
$21,300 Revenue Generated
$4,770 Ad Spend
446.11% ROAS (4.46x)
115 Conversions
Improved CTR and ad engagement through relevance-focused targeting
We refined the messaging to focus on practicality and premium quality, emphasizing ease of installation, pet comfort, and durability. Every ad spoke directly to pet owners’ needs, positioning Cat Flap Fever as the smart choice for high-quality pet doors.
We built compelling ad creatives featuring product benefits, real customer testimonials, and clear installation visuals. A/B testing identified top-performing variations, ensuring each impression carried maximum impact.
High-intent buyers were the priority. We targeted users actively searching for pet doors and accessories, layered in Lookalike Audiences from past purchasers, and launched retargeting campaigns to recover lost sales opportunities.
We restructured bidding to lower CPA while maintaining volume. Ad placements were refined for engagement, and daily performance tracking allowed for rapid adjustments—keeping the campaign lean, targeted, and profitable.
Increased CTR & engagement
With a data-driven Google Ads strategy and relentless optimization, Cat Flap Fever transformed their ad spend into a high-efficiency, high-profit sales channel, in just one month.
From Clicks to Conversions: $121K Revenue at 1,178% ROAS | TEESTYLED
